Themed “The Art and Science of Emo3onal Connec3ons In a Competitive World,” the one-day summit brings together leading voices in marketing, communications, and business strategy to explore how emotional intelligence, storytelling, and cultural relevance shape branding in today’s saturated and fast-paced market.

Structured as a one-day learning and networking experience, the event is designed to explore how emotional intelligence, cultural resonance, and strategic storytelling can help brands build stronger connections with their audiences and navigate an increasingly fragmented marketplace.

Speaking at a recent press briefing in Kampala, Daniel Ochieng, Learning and Development Consultant and event host, described the summit as a timely platform for both reflection and reimagination.

“This gathering is not just about marketing; it’s about brand purpose, leadership, and how organisations must evolve to meet the emotional and cultural expectations of multi-generational consumers. We are calling on business leaders and marketing professionals to join us in shaping the future of branding in Uganda,” he said.

In a show of industry-wide support, the summit has attracted participation from key players in media, advertising, manufacturing, and digital communications.

Festo Mwebaze Syalhasha, CIM tutor at Datamine and Marketing Manager at Quality Chemical Industries Ltd, praised the summit’s relevance in a digitally connected, emotionally driven economy.

“We’re preparing marketers not just to sell products, but to connect with people in ways that are genuine and sustainable. This summit is a major leap forward,” he said.

The event is being held in partnership with Nation Media Group Uganda, whose Head of Marketing, Hajara Ddagire Batuuka, confirmed the group’s role as official media partner.

“As Nation Media Group, we are proud to support initiatives that contribute to thought leadership and sector innovation. This summit will spark vital conversations and elevate how brands engage with Ugandan audiences,” she said.

From the printing and branding space, Maud Mutungira, Marketing Manager, Commercial at Graphic Systems Uganda, expressed optimism about the opportunities the summit creates for creative innovation.

“This event speaks to the future of how we present, design, and deliver brand experiences. It’s an ecosystem moment,” she noted.

Corporate support has also come from Uganda Breweries Limited, represented at the briefing by Caroline Ampaire, Digital and Media Manager.

“We’ve learned over time that emotional connection with the consumer is what builds trust and loyalty. This summit gives us a stage to both reflect and retool our approaches,” she said.

From the creative advertising sector, Andy Radier, a Creative Director, emphasised the importance of deep, localised storytelling.

“Brands that win today are those that understand cultural nuance and use creativity to tap into emotion. This summit aligns with that mission,” he said.

In the youth marketing space, Laura Muhumuza, Country Manager at Buzz Group Africa, highlighted the summit’s role in bridging insight and impact.

“For youth-driven brands, it’s no longer about the loudest message—it’s about the most memorable feeling,” she stated. “We are excited to join a conversation that prioritises empathy and authenticity.”

Representing logistics and operations, Boniface Kipchirchir, Head of Operations at Stabex International Ltd, welcomed the summit’s inclusive agenda.

“Even in sectors like ours, how the brand is perceived emotionally matters. We see this event as a catalyst for business-wide brand alignment,” he said.

Among the summit’s highlights will be a keynote address from renowned global brand strategist Graham Robertson, founder of Beloved Brands.

Known for shaping strategy at companies like Coca-Cola, Johnson & Johnson, and the NFL, this marks his first-ever appearance in East Africa.

“I’m thrilled to bring fresh thinking on emotional branding to Kampala. The brands that win hearts are the ones that understand the emotional journey behind every purchase,” he said.

The main session will feature a high-level panel of brand leaders moderated by Johnpaul Okwi, Chartered Marketer and Sponsorships Manager at MTN Uganda.

The panel will explore how emotional relevance drives loyalty and growth. Speakers will include Catherine Ndungu (Uganda Breweries Ltd), Daniel Kayongo (Kansai Plascon), Charity Winnie Asiimwe (dfcu Bank), Rommel Jasi (Saladin Media), and Juliana Kagwa (Uganda Tourism Board).

With tickets available at UGX 150,000 (individuals) and UGX 2,000,000 (tables of 8), the summit promises to offer deep learning, peer networking, and access to curated resources from Beloved Brands. Payments can be made via Airtel Money Pay (4379648) or MTN MoMo Pay (303914) under Basewood Consult Uganda Ltd.

The Datamine Summit 2025 is more than a conference—it is a movement to redefine what it means to build a beloved brand in a competitive and emotionally complex market.

The post What Top CEOs, Creatives, and Marketers Are Doing on June 27 Will Blow Your Mind appeared first on The Standard News (Uganda).

The account, operating under the handle @RupareliaSudhi, was flagged after Sudhir issued a public warning distancing himself from it.

In a statement on Thursday, Sudhir stated that he does not own or operate any account on X.

The fake account had been actively posting content, including misleading information and emotional messages, some of which reportedly followed the recent death of his son.

“It has come to my attention that a fake account impersonating me has been created on X (formerly Twitter) under the handle @RupareliaSudhi,” Sudhir stated in a recent public notice. “I would like to categorically state that I do not own or operate any account on X. Any communications or posts from that account should be disregarded as fraudulent and misleading.”

The Ruparelia Group chairman urged the public to exercise caution and report the impersonating account to the platform for immediate action.Sudhir, 69, is a Ugandan business magnate and investor with holdings in banking, insurance, education, broadcasting, real estate, floriculture, and hotels.

Forbes and other sources have estimated his net worth at $1.2 billion, making him one of Uganda’s wealthiest individuals.

The post X Finally Suspends Fake Account Impersonating tycoon Sudhir appeared first on The Standard News (Uganda).

According to NIRA, a number of applicants submitted information that does not correspond with their original registration details. The inconsistencies, ranging from altered names to incorrect birth details, have led to the rejection of thousands of applications, as the authority intensifies efforts to streamline the country’s identification database.

Individuals who knowingly submit inaccurate information have been warned that they could face prosecution. NIRA officials emphasized that such actions amount to fraud and undermine the credibility of the national ID system.

“We urge citizens to use the proper channels when seeking changes to their identification records. The formal change-of-particulars process exists for this very reason, and impersonation or falsification will not be tolerated,” NIRA spokesperson Claire Ollama said.

The renewal campaign, which officially commenced on May 27, 2025, has so far registered participation from over 2.5 million Ugandans across parishes nationwide. The exercise aims to update details for existing cardholders and register previously unrecorded citizens, with a combined target of reaching over 33 million individuals.

Renewal services are offered free of charge to those presenting their old national IDs — either in original form or as a photocopy. However, replacements for lost IDs require a valid police report and a fee of Shs50,000. Any updates or corrections to personal information attract a fee of Shs200,000.

Priority is being given to individuals whose cards are due to expire by June 2025. NIRA has reiterated the importance of ensuring that all records accurately reflect the bearer’s identity to enhance service delivery, security, and access to government systems.

For new applicants aged 18 and above, a letter of introduction from the Local Council I (LC1), duly stamped by the Internal Security Officer (GISO or ISO), is required. This letter must clearly state the applicant’s full name, birthdate, tribe, clan, and nationality, along with the same details for both parents.

Minors under 18 must present a copy of at least one parent’s National ID, or that of a close blood relative if both parents are deceased.

NIRA spokesperson Catherine Nakato noted that digital identity has become central to accessing public and financial services, making the integrity of the national ID database a top priority.

“The goal is to create a reliable and secure identity system for every Ugandan. Any attempt to manipulate the process compromises national interests and will be treated with the seriousness it deserves,” she said.

Citizens have been encouraged to visit the nearest NIRA centers with the required documentation and to ensure that the information provided is truthful and consistent. The mass renewal exercise is expected to continue in phases throughout the year.

The post Over 10,000 National IDs Rejected as NIRA Flags False Data in Ongoing Renewal Drive appeared first on The Standard News (Uganda).

Through a groundbreaking Digital Skilling Program, traders who once relied solely on conventional business methods are now integrating digital tools, improving efficiency, increasing profits, and expanding their customer base.

This morning, 851 market vendors graduated from the initiative, which equips small business owners with practical digital skills tailored to their daily trade. The program, spearheaded by Uganda’s Ministry of ICT & National Guidance in collaboration with the National ICT Innovation Hub, MTN Uganda Foundation, and Huawei Uganda, is bridging the gap between traditional commerce and digital opportunity.

Of the 851 graduates, 493 (58%) were male, while 358 (42%) were female. Training sessions were held in Kamwokya Community Centre, Kamwokya Market, Kamwokya Mosque, Kitintale Market, Port Bell Market, and Usafi Market, ensuring accessibility for vendors operating in different parts of Kampala.

From Manual Records to Digital Efficiency

For Jane Nakitto, a 57-year-old fabric vendor at Port Bell Market, the training has revolutionized how she manages her business. She now records her sales using an inventory app and accepts mobile money payments instead of handling cash.

“Before, I would lose track of what sold best, but now my phone tells me,” Nakitto shares proudly, holding up her smartphone. “My children were surprised when I showed them I could do this.”

Similarly, Robert Okello, a 42-year-old produce seller at Kamwokya Market, says technology has streamlined his supplier interactions.

“I was afraid of these things,” he admits. “At my age, you think technology is for the young. But now I send price requests to five suppliers at once instead of calling each one. I save time and find better prices.”

For vendors like Jane and Robert, learning to track inventory, manage expenses, and communicate with customers digitally has significantly improved their business operations. Trainers report that 78% of graduates implement at least one digital tool in their business within two weeks of training.

Mobile Classrooms Bringing Technology to Vendors

A key innovation of the program is its mobile digital buses—high-tech classrooms on wheels equipped with computers, internet access, and interactive learning screens. Rather than expecting vendors to attend workshops far from their businesses, the buses bring training directly to their workplaces, ensuring high participation rates.

“The first time the yellow bus arrived at Usafi Market, people were skeptical,” recalls Mable Kayima, a technical facilitator for the program. “By the second week, we had vendors lining up before we even opened the doors.”

Inside these mobile hubs, vendors learn essential digital skills, such as using mobile money platforms, managing suppliers via WhatsApp, advertising through social media, and tracking sales with simple spreadsheet applications.

For Esther Namuganza, a 26-year-old single mother who sells handcrafted baskets, digital skills have opened up new opportunities.

“Now, I take photos of my best designs and share them in WhatsApp groups with tourists and expatriates,” she explains, displaying her digital catalog on her phone. “Last month, I received an order for 50 baskets from a hotel in Entebbe.”

Closing the Digital Gender Gap

With 42% female participation, the initiative is also breaking traditional gender barriers in digital entrepreneurship. Many women, who previously relied on family members to handle technology are now independently using digital tools to grow their businesses.

Fatima Nakabuye, a spice vendor at Kitintale Market, says she used to depend on her teenage son for anything technology-related. Now, she confidently manages her digital transactions.

“Men always had more connections for business. Now my phone is my connection,” Nakabuye says. “I joined a group of women vendors across different markets. We share supplier information and support each other.”

The program’s human-centered approach ensures that training is accessible, with facilitators speaking local languages, using culturally relevant examples, and providing follow-up sessions to help vendors troubleshoot challenges.

A National Vision for Digital Inclusion

Dr. Aminah Zawedde, Permanent Secretary of the Ministry of ICT & National Guidance, emphasizes that this initiative is a crucial step in implementing Uganda’s Digital Transformation Roadmap.

“This digital skilling initiative represents the practical implementation of our digital vision. When we see market vendors using technology to increase their incomes, we’re witnessing a digital transformation that matters to ordinary Ugandans. This initiative aligns directly with the government’s commitment to ICT as a driver of national development.”

The program also aligns with MTN Uganda Foundation’s MTN ACE program, which focuses on making digital skills accessible to all.

Bryan Mbasa, Senior Manager of MTN Uganda Foundation, highlights the human-centered philosophy behind their investment.

“The MTN ACE program has always been about meeting people where they are in their digital journey. Our digital buses are bridges connecting traditional commerce to digital opportunity. A vendor learns digital finance in the morning and is using it with customers by the afternoon.”

Expanding the Digital Skilling Program Nationwide

Following the success in Kampala, program partners are now preparing to expand the initiative to other regions, including Eastern, Western, Northern, and Central Uganda.

Data shows that mobile money transactions among participants have increased by 23%, further proving the tangible benefits of the training.

Steven Kirenga, General Manager of Product Development at Centenary Technology Services, explains why this program is making such an impact.

“What we’re witnessing is technology democratization in its purest form. We designed this initiative not just to transfer skills but to transform mindsets. When a market vendor realizes they can use the same technology as a corporate executive to solve their specific business challenges, that’s when digital inclusion becomes meaningful.”

Government officials also recognize the program as a major step toward Uganda’s Digital Uganda Vision 2040.

“This isn’t about abstract concepts of digital transformation,” a Ministry of ICT & National Guidance representative says. “It’s about making technology relevant and accessible to ordinary Ugandans in ways that improve their daily lives.”

The Ripple Effect of Digital Learning

Beyond individual success stories, the program is fostering digital literacy within entire communities.

James Muwonge, a fresh produce vendor, now mentors fellow traders, helping them adopt digital tools.

“My neighbors see how I use my phone for business and want to learn,” he says. “Last Sunday, I taught eight people, including a 52-year-old woman who wants to talk to her grandchildren overseas.”

As MTN digital buses prepare to expand beyond Kampala, the program is proving that digital transformation is not just for large corporations—it is for ordinary Ugandans working in markets, selling produce, textiles, crafts, and more.

Back at Port Bell Market, Jane Nakitto finishes serving a customer who found her fabric stall through a digital market directory created by program graduates.

“Technology was always something that happened elsewhere, in big companies or with young people,” she reflects. “Now it happens here, among us, in the market. And we are the ones making it happen.”

As Uganda continues its journey towards digital inclusion, initiatives like this are proving that technology can empower everyone—no matter their background, age, or occupation—to build better businesses and brighter futures.

The post Kampala Markets Embrace ICT as Vendors Graduate from Digital Skills Program appeared first on The Standard News (Uganda).

With millions of Aussies checking their feeds daily, mastering Facebook Ads Manager can lead to significant benefits. In this guide, strategies for improving ad performance and maximizing budget efficiency will be explored.

The fundamentals of Facebook ad optimization will be covered. Insights into Ads Manager, the creation of engaging ads, and the use of advanced targeting will be provided. By the end, a clear understanding of how to make campaigns stand out in the Australian market will be gained.

Key Takeaways

• Facebook ad optimization is vital for Australian businesses’ social media success
• Understanding Ads Manager fundamentals can improve campaign performance
• Effective targeting techniques help reach the right Aussie audience
• Compelling ad creatives and copy drive engagement and conversions
• Regular performance tracking and analysis are essential for ongoing optimization
• A/B testing helps refine ad elements for better results

Understanding Facebook Ads Manager Fundamentals

Facebook Ads Nanager is a powerful tool for Australian marketers. It has many features to help you create and manage ad campaigns. Let’s look at the key parts of this platform to help you improve your ads. MagicBrief is a great place to start if you’re running Facebook ads. You can get access to unlimited ad inspiration from the world’s top-performing brands, monitor your ad performance, and report on analytics all in one place.

Navigating the Ads Manager Interface

The interface of the Facebook Ads Manager might look complex at first. But it’s made to be easy to use. You’ll see tabs for campaigns, ad sets, and ads. Each part lets you manage different parts of your ad strategy.

Get to know the layout well to make your work easier.

Essential Campaign Settings and Structure

Setting up your campaign right is key to success. Define your campaign’s objective carefully. It could be to increase brand awareness, get leads, or make sales.

Then, make ad sets to target your audience. You can choose demographics, interests, and behaviours to find your perfect customers.

Budget Management and Scheduling Tools

Facebook Ads Manager lets you manage your budget in different ways. You can set daily or lifetime budgets for your campaigns. Use the scheduling tools to control when your ads run.

This is great for businesses with specific hours or seasonal deals.

Remember, getting good at these basics takes time. Start with small campaigns and adjust as you learn. Soon, you’ll be using Facebook Ads Manager like a pro, making ads that connect with your Australian audience.

Understanding Facebook Ads Optimization

What is Facebook Ads Optimization, and Why is it Important?

Facebook Ads optimization is the process of fine-tuning your ad campaigns to improve performance and maximize return on investment (ROI). This involves setting up and managing your ads to effectively reach your target audience, increase conversions, and reduce ad spending. Optimizing Facebook ads is crucial for achieving a successful advertising campaign. It ensures that your ads are seen by the right people, which helps in reducing advertising costs and achieving a higher relevance score.

When you focus on optimizing Facebook ads, you can better allocate your ad spend, making sure every dollar works harder for you. This means more efficient ad campaigns that drive better results, whether your goal is to increase brand awareness, generate leads, or boost sales. By continuously refining your approach, you can stay ahead of the competition and make the most of your Facebook advertising efforts.

Facebook Ad Optimization Strategies for Success

Mastering facebook ad campaigns is key to achieving success in your digital marketing efforts. To optimize facebook ads, you need to implement effective strategies that boost your campaign performance. This helps you reach your target audience more efficiently.

Setting Clear Campaign Objectives

Before launching your ads, define specific goals for your campaign. Are you aiming to increase brand awareness, generate leads, or drive sales? Your objectives will guide your ad design and targeting choices.

Optimising Ad Delivery Settings

Fine-tune your ad delivery settings to maximize impact. Consider these tips:

• Choose the right bidding strategy based on your campaign goals. Facebook ad campaigns typically use the lowest-cost bidding strategies as a default option for maximizing results with budget considerations.
• Set appropriate frequency caps to prevent audience fatigue
• Experiment with different placements to find the most effective ones

Maximising Ad Relevance Score

Your ad relevance score plays a crucial role in determining ad performance. To improve this metric:

• Create highly targeted ads that resonate with your audience
• Use compelling visuals and clear, concise copy
• Regularly update your ad content to keep it fresh and engaging
• Avoid showing the same ad repeatedly to prevent advertising fatigue and maintain audience interest

By focusing on these facebook ad optimization strategies and consistently working to improve your ad relevance score, you’ll be well-positioned to achieve better results. This maximizes your advertising budget.

Mastering Audience Targeting Techniques

Getting your audience right is key for Facebook campaigns and ad success in Australia. By fine-tuning your strategy, you can hit the mark every time. This means more bang for your buck.

Custom audiences are the base of targeted ads. You can build these groups from:

• Website visitors
• Customer email lists
• App activity

Lookalike audiences take it up a notch. They’re like your current customers but new. They help you find more people who might be interested in what you offer.

To make a lookalike audience:

1. Start with a source audience (like your best customers)
2. Pick how big you want your new audience to be
3. Set where you want to find them (pick Australian areas)

Facebook lets you get super specific with your ads. Mix demographics, interests, and actions to find your perfect audience in Australia.

Keep checking and tweaking your audience strategies. Try new things and use what you learn to make your ads better.

Setting Up Your Facebook Ad Campaign

Setting up a Facebook ad campaign requires careful planning and execution. Here are the steps to follow:

1. Define your campaign objective: Start by choosing a clear objective for your campaign, such as increasing website traffic, generating leads, or driving sales. Your campaign’s objective will guide the creation of targeted ads that resonate with your audience and align with your business goals.
2. Set up your ad account: Create a Facebook Ads Manager account if you haven’t already. Set up your ad account by adding a payment method, configuring your ad account structure, and adjusting your ad settings to suit your campaign needs.
3. Choose your target audience: Identify your target audience based on demographics, interests, behaviors, and connections. Use Facebook’s advanced targeting options to create a custom audience that aligns with your campaign objective. This ensures your ads reach the people most likely to engage with your content.
4. Set up your ad budget: Determine your ad budget and set up your ad spend to ensure you’re getting the most out of your ad campaigns. Decide between a daily or lifetime budget and allocate funds based on your campaign goals and duration.
5. Create compelling ad creatives: Develop eye-catching ad creatives that grab the attention of your target audience. Use high-quality images, videos, and copy that resonate with your audience. Make sure your visuals and messaging are aligned with your brand and campaign objectives.
6. Optimize for ad delivery: Use Facebook’s ad delivery options to optimize your ad campaigns for better performance. Choose the right ad format, bidding strategy, and ad placement to reach your target audience effectively. Experiment with different placements and strategies to find what works best for your campaign.
7. Monitor and optimize: Continuously monitor your ad campaigns and make adjustments as needed. Use Facebook’s Ads Manager to track your ad performance, identify areas for improvement, and optimize your ad campaigns for better ROI. Regularly review metrics such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS) to ensure your campaigns are on track.

By following these steps, you can set up a successful Facebook ad campaign that drives real results for your business. Remember to continuously monitor and optimize your ad campaigns to ensure you’re getting the most out of your ad spend.

The post Facebook Ad Optimization: Tips for Better Performance appeared first on The Standard News (Uganda).

Setting up your app correctly is key for your business to thrive on Meta platforms. Each Facebook app gets its own ID number. This ID connects your app to Facebook’s services securely. It helps Meta know your app and track its performance.

Keeping your data safe is crucial in the Facebook developer console. The App ID and App Secret work together to keep your data secure. They make sure your website and Facebook’s servers can talk to each other safely.

Key Takeaways

• A Facebook App ID uniquely identifies your application in Meta’s system
• App creators can manage up to 15 apps without a Meta Verified Business Account
• App icons need specific dimensions: 512 x 512 to 1024 x 1024 pixels
• Privacy Policy URL is mandatory for switching to Live mode
• Business verification enhances access to advanced features

Understanding Facebook App ID and Its Purpose

Facebook App ID is like a digital passport for your app’s interactions with Facebook. Through the app dashboard, you can manage your app’s integration and track its performance in real time. MagicBrief is a great place to start if you’re running Facebook ads. You can get access to unlimited ad inspiration from the world’s top-performing brands, monitor your ad performance, and report on analytics all in one place.

What Is a Facebook App ID?

Your Facebook App ID is a unique number Facebook gives your app when you register. It works with the facebook sdk to make secure connections between your app and Facebook’s services. It’s like your app’s unique fingerprint in the Facebook world.

Why Your Business Needs a Facebook App ID

Having a Facebook App ID makes app authentication easy. Your business gets access to tools and features that boost user engagement.

• Streamlined user login experience
• Enhanced security measures
• Access to detailed analytics
• Social sharing capabilities

Key Benefits of Implementing App ID

Using the Facebook App ID unlocks powerful features through the app dashboard. Your business can:

• Track user engagement metrics
• Manage app authentication settings
• Access Facebook’s marketing tools
• Create test users for development

With a proper App ID setup, integrating the Facebook SDK is easy. You’ll get insights into user behaviour and keep security strong. This tool helps grow your digital presence and improve the user experience.

Creating and Setting Up Your Facebook App ID

Setting up your Facebook app is a detailed process. You need to focus on the steps in the Facebook Developer Console, starting with clicking the ‘Create App’ button in the top-right corner of the Facebook Developers website. It takes about 10 minutes and involves 15 key steps.

Accessing the Facebook Developers Platform

First, go to developers.facebook.com and create your account. You must verify your phone number during the activation. The platform is easy to use, helping you manage your app settings.

Step-by-Step App Creation Process

1. Log into the facebook developer console
2. Click ‘Create App’ from the top right corner of the page
3. Choose your app type
4. Fill in basic details
5. Select products to add to your app

Configuring Basic App Settings

The app settings page lets you customise your application details. Most developers start by setting up app domains and platform settings. The latest SDK version, 12.0.0, requires Android API 15 for integration.

After entering your app details, make sure to click the ‘Save Changes’ button to confirm and store your settings.

Setting Up OAuth Credentials

OAuth credentials are key for secure authentication. Use Keytool to generate a 28-character string for development. Make sure to set up both development and release key hashes for full functionality.

• Generate development key hash
• Configure oauth credentials
• Set up redirect URIs
• Test authentication flow

Essential Configuration and Security Settings

Keeping your Facebook app users safe is key. A detailed app review and setting up user data permissions is crucial. It protects both your app and its users from threats.

App Domains and URL Configuration

Your app needs secure URL settings to function well. Use HTTPS instead of HTTP for web connections. This encryption keeps user data safe during transmission.

All domains hosting your Facebook JavaScript SDK must be in your allowed domains list.

Privacy Policy Requirements

A valid privacy policy URL is essential for every Facebook app. This document should explain:

• What user data your app collects
• How you store this information
• Ways you protect user privacy
• User rights regarding their data

Additionally, including a data deletion URL in the privacy policy is crucial to facilitate user control over their personal information.

User Data Permission Settings

Your app review process focuses on user data permissions. Set up these key security features:

• Enable strict mode to prevent redirect hijacking
• Set up valid OAuth redirect URIs
• Generate unique short-term tokens
• Check access token validity regularly

Secure your app settings by enabling authentication flows that fit your needs. Always keep your App Secret private and never share it in client-side code. These steps build trust with users and safeguard sensitive information.

Implementing Facebook App ID in Your Website

The first step in using Facebook SDK is setting up your app on the Facebook Developers platform. Your website must have a secure HTTPS connection for authentication. It only takes about 10 minutes to get started, and you’ll automatically get permissions for public_profile and email. To make the app live, you need to enter app details, update the privacy policy URL, and toggle the app status.

To integrate your app, you’ll need to upload a 1024×1024 pixel app icon. You also need to verify your app, which can take up to 7 days. Make sure to enter your domain name without ‘www’ in the settings. This setup ensures your user data is safe while allowing social features.

When integrating, make sure to make API calls for each permission within 30 days. After setting up, Facebook will activate user logins in a few hours. The SDK handles login status, including connected, not_authorised, and unknown states. Your website can manage different login flows, including webpage and Facebook logout.

Keep your App ID and App Secret Key safe for website configuration. The integration brings in social sharing buttons and login features. Once done, users can enjoy Facebook features on your site, making it a smooth experience while keeping data secure.

The post What is Facebook App ID and How to Use It appeared first on The Standard News (Uganda).

This phase will be implemented at the Malaba and Mutukula border entry points.

According to the Ministry, vehicle owners in this category will now have access to digital registration plates at a cost of Shs714,300.

The initiative is part of ongoing efforts to modernise Uganda’s motor vehicle registration process and enhance road safety.

How to Apply for Digital Registration Plates

The process varies depending on the route taken by vehicle owners to clear taxes:

Vehicles Clearing Taxes Directly at Mombasa or Dar es Salaam Ports

Vehicle owners in this category benefit from a streamlined process. After clearing taxes at these ports, vehicles will enter Uganda already fitted with digital number plates and accompanied by a logbook.

Owners must log into the ministry’s booking system immediately after taxes are cleared to confirm their registration.

Vehicles Cleared from Bonded Warehouses in Uganda

For vehicles cleared from bonded warehouses, owners must complete all tax assessments via the Uganda Revenue Authority (URA) portal.

This includes verification by the Motor Vehicle Registration Department under the Ministry of Works and Transport.

Once taxes and assessments are confirmed, clients can select a preferred location and time for the installation of the digital number plates.

The Ministry has assured vehicle owners that the service will be made convenient by bringing the fitment of registration plates to the chosen locations.

The rollout of digital number plates is part of the government’s broader initiative to enhance road safety, improve vehicle tracking, and streamline the registration process.

The Ministry encourages vehicle owners to comply promptly to benefit from these advancements.

The post How to apply for Digital Number Plates for New Vehicle Registrations in Uganda appeared first on The Standard News (Uganda).

The national e-mobility strategy, whose implementation started last year, is a blueprint that will see the entire government fleet electrified.

This 5-year target is expected to be achieved with the increase in local production of electric vehicles, including buses, saloon cars, and motorcycles, as well as imports, which are now duty-free.

The local manufacturing of electric vehicles is being spearheaded by Kiira Motors Corporation (KMC), a government-owned company, while the ministry is also supporting at least five motorcycle companies such as Zembo, Spiro, Kara and Gogo.

While the ministry has asked and expects the government to increase funding to the e-mobility industry, it has mobilised a financing model that involves private sector players and government ministries, departments, and agencies.

Dr Cosmas Twikirize, superintendent of the industrial value chain at the Ministry of Science, says the first call that involved all players resulted in funding commitments worth $800 million towards implementing the strategy that is aimed at making Uganda “a net source of e-mobility solutions.”.

Currently, the country has an installed production capacity of 10,000 units of e-mobility solutions, including 2,500 buses at KMC, as well as three-wheel vehicles and two-wheelers (electric bicycles). Currently, there are 37 buses already assembled, some already bought, 27 (especially the electric ones) produced at the Kiira plant and the others in partnership with Luwero Industries. The company is now working to deliver the 100 pre-ordered buses. The motorcycle manufacturing companies have so far delivered and supplied more than 4,300 units.

“There is no excuse for any government MDA to import buses when we have ours. They are really good and reliable,” says Twikirize.

The local production industry is also being supported by the government through exemption from value-added tax (VAT) as well as tax exemption on imported parts as well as income tax breaks of up to 10 years for manufacturing companies. This is also expected to ensure all the vehicles and motorcycles plus their components and accessories are, in the long run, fully manufactured within the country.

Currently, vehicles being manufactured in Uganda have a local content component of between 20 and 30 per cent, with plans to increase this to 65 per cent by 2030. However, some parts will continue being outsourced because, according to Twikirize, it might not make business sense as yet. He gave the example of nuts, saying it would take a lot of money, yet the company would need just a few bolts and nuts.

“We know where we can break the ground because, for instance, we have our natural resources like lithium, copper, iron ore and graphite which we plan to invest in the production of batteries,” he said, adding that products like leather, plastics and rubber can fully be manufactured locally.

Currently, the parts produced in Uganda or are in line to start producing include parts, chassis, frames, car seats and EV batteries, as part of the roadmap to 65 per cent localization by the end of 2027.

Despite this, last year, the international vehicle industry recognised Uganda as a manufacturer of motor vehicles, with the granting of the World Manufacturer’s Identifier (WMI) by SAE (Society of Automobile Engineers) International.

The WMI grants permission to Uganda to issue a Vehicle Identification Number (VIN), a unique number for a particular vehicle which identifies the vehicle as made in Uganda. As production and importation of electric vehicles increase, the challenge at hand is the infrastructure, like charging stations.

The ministry says this is being handled, with the country now having at least 50 charging stations including seven installed by the ministry of Energy and Mineral Development. The ministry says more stations are expected to be installed especially by the private sector as demand grows, as has been the case with motorcycle battery swapping stations, now numbering over 150 countrywide.

Furthermore, KMC has plans for expansion at the 100-acre piece of land which will see it raise output capacity from the current 2,500 to 5,000 units a year.

To increase the production capacity and diversify into SUVs (Spots Utility Vehicles), Kiira has acquired two square miles of land at Kayunga for the establishment of an Automobile Industrial and Technology Park.

The feasibility study and business plan have been done for the facility that is planned to be the ‘centre of e-utility vehicles’ and is awaiting the government’s construction of the infrastructure utilities there, according to Twikirize.

On the slow uptake of the vehicles, the ministry says apart from the existing financing models, especially for the private sector, the support mechanisms for production, they are also working on how to penetrate the market.

Last year, KMC launched what they are using as a pilot for Public Smart Mobility in the metropolitan area and supported the Jinja e-Bus project. The buses are now plying the Jinja-Iganga road with four buses deployed. Twikirize says they have noted overwhelming response from the public towards this metropolitan bus transport system, and says it will be profitable.

According to Twikirize, even if a private investor took buses on credit, a break-even is possible within a short time, especially because the buses are very easy to maintain because they do not consume fuel.

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This marks the sixth time the Montreal-based airline has received this global accolade, solidifying its reputation as a leader in the leisure travel industry.

Miguel Teixeira, Vice President of In-Flight Services & Customer Experience, attributed the win to the airline’s unwavering focus on enhancing passenger satisfaction.

“To be recognized again with this award is incredibly gratifying,” Teixeira said. “It reflects our commitment to providing passengers with an outstanding travel experience and the amazing enhancements we’ve made to our inflight product and service levels.”

Annick Guérard, President and CEO of Transat, praised the efforts of the airline’s staff. “I am deeply grateful to our employees for their remarkable professionalism and dedication. Their contributions are at the heart of this significant achievement,” Guérard said. “Winning this award for the sixth time underscores the extraordinary efforts of our team and their essential role in our continued success.”

Edward Plaisted, CEO of Skytrax, highlighted Air Transat’s consistent excellence.

“The success of Air Transat in winning this top accolade showcases the airline’s top-level service and travel experience for their customers,” Plaisted said. “This achievement solidifies their position as a market leader in the leisure airline industry and is a factor that Air Transat management and staff should be extremely proud of.”

The award is based on passenger satisfaction, with criteria covering inflight and airport experiences such as check-in, boarding, seat comfort, cleanliness, and customer service.

Air Transat first won the title in 2012 and has continued to build on this success, claiming the award in 2018, 2019, 2021, 2023, and now 2024. In 2022, it was also named North America’s Best Leisure Airline.

About the Skytrax Awards

Known as the “Oscars of the aviation industry,” the Skytrax World Airline Awards are based on a global customer satisfaction survey. For the 2023/2024 awards, over 21.42 million eligible entries were submitted from 100 nationalities, assessing more than 350 airlines worldwide.

Air Transat’s consistent recognition in the Skytrax awards reflects its ongoing commitment to delivering exceptional leisure travel experiences. As the airline continues to enhance its services, it remains a trusted choice for holidaymakers seeking comfort and reliability in the skies.

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From legacy carriers to low-cost operators and regional specialists, the country’s airlines and aviation companies offer diverse services, making Canada a hub for innovation and connectivity in the global aviation sector.

Here’s an overview of the top airlines and aviation companies shaping the Canadian skies.

Air Canada: The National Flag Carrier

As Canada’s largest airline and one of the world’s leading international carriers, Air Canada dominates the aviation landscape. Based in Montreal, Air Canada serves over 200 destinations on six continents, offering both passenger and cargo services.

Its loyalty program, Aeroplane, is one of the most popular in the country, and the airline consistently invests in fleet upgrades, including fuel-efficient aircraft like the Airbus A220 and Boeing 787 Dream-liner.

WestJet Airlines: Low-Cost Pioneer

Headquartered in Calgary, WestJet Airlines revolutionized Canadian air travel with its affordable fares and customer-focused services. Initially a domestic carrier, WestJet has expanded its network to include international destinations across Europe, the United States, Mexico, and the Caribbean.

The airline’s premium economy and business class services cater to a growing demand for affordable luxury travel.

Porter Airlines: Redefining Regional Travel

Porter Airlines, based in Toronto and operating from the Billy Bishop Toronto City Airport, is renowned for its focus on convenience and comfort. It primarily serves regional destinations in Canada and the United States, offering a boutique flying experience with complimentary snacks and beverages. Porter’s expansion plans include adding larger Embraer E195-E2 jets to its fleet, enabling it to serve more distant markets.

Air Transat: Leader in Leisure Travel

Specializing in holiday travel, Air Transat is a favourite among Canadians looking for affordable flights to vacation destinations. Based in Montreal, the airline offers flights to Europe, the Caribbean, and Central America, as well as domestic routes.

Its commitment to sustainable tourism has earned it recognition as one of the world’s most eco-friendly airlines.

Flair Airlines and Lynx Air: Low-Cost Contenders

Canada’s low-cost airline market is growing, with Flair Airlines and Lynx Air leading the charge. Flair Airlines, based in Edmonton, offers no-frills service to a mix of domestic and international destinations. Lynx Air, headquartered in Calgary, is a relatively new player but has quickly gained traction for its competitive pricing and focus on under-served markets.

Jazz Aviation: Regional Powerhouse

A subsidiary of Chorus Aviation, Jazz Aviation operates flights on behalf of Air Canada under the Air Canada Express brand. It connects smaller communities to major hubs across Canada, making it an integral part of the national transportation network.

Jazz is also a significant employer in the aviation industry, providing opportunities for pilots, flight attendants, and ground crew.

Cargojet: Backbone of Air Freight

For those interested in the logistics side of aviation, Cargojet is a dominant player in the Canadian air cargo market. Based in Mississauga, Ontario, the company provides time-sensitive air freight services across Canada and internationally.

Cargo-jet’s partnerships with e-commerce giants like Amazon underline its critical role in supporting global supply chains.

Sunwing Airlines: Sunshine Specialists

Catering to holidaymakers, Sunwing Airlines focuses on travel to sunny destinations in the Caribbean, Mexico, and Central America. Based in Toronto, Sunwing pairs its flight services with vacation packages, making it a go-to choice for Canadians planning all-inclusive getaways.

Air Inuit and First Air: Serving the North

In Canada’s remote northern regions, airlines like Air Inuit and First Air (operating as Canadian North) are lifelines for communities.

They provide essential passenger, cargo, and medical evacuation services, connecting isolated areas with the rest of the country. These carriers also play a critical role in supporting the resource and tourism industries in the Arctic.

Key Developments in Canadian Aviation

The Canadian aviation sector continues to adapt to challenges such as post-pandemic recovery, environmental sustainability, and evolving passenger expectations.

Airlines are investing in greener technologies, such as sustainable aviation fuel (SAF) and more efficient aircraft, to reduce their environmental footprint. Additionally, industry players are exploring innovations like biometric check-ins and enhanced in-flight connectivity to improve the customer experience.

Conclusion

Canada’s airlines and aviation companies are as diverse as the country itself, catering to the unique needs of its population and economy. Whether you’re a traveler seeking affordable options, a business professional relying on seamless connections, or a job seeker aspiring to join this dynamic industry, these leading carriers showcase the best of Canadian aviation.

With ongoing investments in technology, sustainability, and service quality, Canada’s aviation sector is poised for a bright future in the global skies.

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